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superHUMAN BLOG

  • Why is Twitter the right advertising channel for international business?

    If you’re looking for new channels to promote your business internationally and haven’t thought about Twitter yet, it might be time to do so. Twitter is definitely not the most used social network in Bulgaria, but let’s look more globally: It is most prevalent in the US, where it ranks second in consumption after Facebook, […]

    Read more14.12.2022
  • 3 tips to make every working parent on your team happy

    Have you ever wondered what is the difference between a satisfied and a dissatisfied employee? It stands out most in his work results, his loyalty and effectiveness as part of the team… and his smile when he comes to work. Working parents are some of the people we need to pay extra attention to. Working […]

    Read more14.12.2022
  • The small details in digital events

    Our agency team often acts as organizer, partner, curator, presenter, moderator of online and hybrid events. We are sure that if you apply these tips, you will be even more successful in organizing online events. The pandemic has not only accelerated the pace of technology development, but also shaped the services available, the skills needed […]

    Read more14.12.2022
  • Sales and marketing hand in hand

    In this article we will present you the advantages of joint training of sales and marketing teams in digital marketing with 100% focus on the specific company – starting situation, consumer behavior, digital channels, tools, consumer paths, KPIs, next steps. We’ve also provided some specific checklists to finish – how to approach and plan these […]

    Read more14.12.2022
  • Taking care of your Google My Business account under COVID-19

    COVID-19 has affected us all, forcing changes in the way we work and play; in the way businesses operate and market their products and services. At a time when the Internet is among the main sources of information for the majority of the population and outlets are kept to a minimum, it is crucial to […]

    Read more13.12.2022
  • Top 5 most common agency briefing mistakes

    What is the starting point of each project the agency works on? We’ll give you a hint – this is the foundation on which the building of this project will begin. And now the answer – the correctly formulated assignment or the so-called in our circle briff or breff (both are used). The name is […]

    Read more13.12.2022
  • Quora - another channel for B2B marketing

    When we hear B2B we all think of LinkedIn, right? We give you ideas and reasons why you should include advertising on Quora as part of your B2B communication channels. What is Quora? It is a Q&A based platform that ranks 357th among the most visited sites in the world. Millions of questions are asked […]

    Read more09.12.2022
  • The five phases of a modern user journey

    Part One of Marketing 4.0 is another confirmation that Kotler’s books are foundational for anyone working or interested in marketing. With each successive edition, the marketing concept is upgraded to reflect the actual development of marketing. With each successive edition, the consumer aspect as a marketing driver is built upon and strengthened. Part One presents, […]

    Read more06.12.2022
  • The Manifest Names Xplora As One Of The Most Reviewed Social Media Marketers In Bulgaria

    Social media is one of the greatest tools for promotion man has ever known. But even with all the tools available to everyone, there are still a lot of skills that need to be learned before they can be used effectively.

    Read more25.11.2022
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