These behaviors are reflected in the choice of formats, messages, visualizations, the strategic approach and the planning of campaigns for brands on Instagram.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” custom_padding_last_edited=”on|phone” admin_label=”What is Facebook remarketing” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” background_color_gradient_direction=”145deg” z_index=”9″ width=”100%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” max_width=”100%” max_width_tablet=”” max_width_phone=”100%” max_width_last_edited=”on|phone” module_alignment=”right” custom_margin=”||0vh||false|false” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” custom_padding_tablet=”||0px||false|false” custom_padding_phone=”0px|||4vw|false|false” pac_drh_column_numbers_phone=”pac_drh_phone_col_one” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||7vw|false|false” custom_padding_tablet=”|5vw|||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|tablet” custom_css_main_element=”margin-top: auto !important;||margin-bottom: auto !important;” global_colors_info=”{}”][et_pb_image src=”https:\/\/xplora.bg\/wp-content\/uploads\/2021\/09\/\u041a\u0430\u043a\u0432\u0438-\u0446\u0435\u043b\u0438-\u043c\u043e\u0436\u0435\u0442\u0435-\u0434\u0430-\u043f\u043e\u0441\u0442\u0438\u0433\u0430\u0442\u0435-\u0432\u044a\u0432-Facebook-\u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438.png” title_text=”What goals can you achieve in Facebook campaigns” disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” width_tablet=”” width_phone=”70vw” width_last_edited=”on|phone” custom_margin=”auto||auto|-17vw|false|false” custom_margin_tablet=”auto|10vw|auto|-17vw|false|false” custom_margin_phone=”|0vw||-21vw|false|false” custom_margin_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|15vw||10vw|false|false” custom_padding_tablet=”|5vw||7vw|false|false” custom_padding_phone=”” custom_padding_last_edited=”on|tablet” custom_css_main_element=”margin-top: auto !important;||margin-bottom: auto !important;” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”3461ad60-125b-4690-8180-24c8309e04ac” custom_margin=”5vh||0px||false|false” custom_padding=”||0px|0px||” global_colors_info=”{}”]<\/p>\n
What experience do we have in creating strategies and campaigns on Instagram?<\/h2>\n
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Instagram profiles have become an integral part of the communication plan of brands in the digital ecosystem. Thanks to them, they have the opportunity to reach their 100% target audience, to prepare future generations who would soon have the purchasing power and attitude to consume a particular product or choose a particular service, as well as expand their audience by adding new potential users who have not yet realized the need for the proposed solution.<\/p>\n
We have had the opportunity to achieve these and other marketing goals for a number of brands from many different sectors – home and household products, food, cosmetics, appliances, children’s goods, businesses, organizing events, fast food restaurants, beverages, brands in the financial and in the automotive sector. Our experience includes both creating a comprehensive strategy and its implementation, as well as preparing an analysis and strategic framework with guidelines on how the client can implement the plan.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ custom_padding_last_edited=”on|tablet” admin_label=”Why Facebook advertising?” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” background_color_gradient_direction=”145deg” z_index=”9″ width=”100%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|tablet” max_width=”none” max_width_tablet=”” max_width_phone=”100%” max_width_last_edited=”on|phone” module_alignment=”right” custom_margin=”||0vh||false|false” custom_margin_tablet=”0px||||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” custom_padding_tablet=”0px|5vw||0px|false|false” custom_padding_phone=”0px|||4vw|false|false” pac_drh_column_numbers_phone=”pac_drh_phone_col_two” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|15vw||7vw|false|false” custom_padding_tablet=”|0vw||7vw|false|false” custom_padding_phone=”” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”a6908920-5e1c-4657-a82d-dc39db9729dc” custom_margin=”1vh||5vh||false|false” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n
To learn more about our approaches to planning strategies and campaigns in the Facebook ecosystem, we recommend that you check out this page<\/a>. There you will find useful information about creating campaigns on Facebook, but the schedule is also applicable to sponsoring content from Instagram. Structuring our campaigns through Facebook Ads allows us to choose from a list of placements (places to show our ad). From this list we can choose Instagram Feed, Instagram Story, Instagram Explore, Shop, IGTV, and recently Instagram Reels.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”success stories” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” width=”100%” max_width=”none” custom_margin=”||10vh||false|false” custom_margin_tablet=”” custom_margin_phone=”||0vh||false|false” custom_margin_last_edited=”on|phone” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||7vw|false|false” custom_padding_tablet=”” custom_padding_phone=”|||5vw|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”3461ad60-125b-4690-8180-24c8309e04ac” header_3_font=”|300||on|||||” header_3_text_color=”#000000″ custom_margin=”||5vh||false|false” custom_margin_tablet=”|||10vw|false|false” custom_margin_phone=”|5vw|||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” link_font=”||||on|||#FFFFFF|” link_text_color=”#FFFFFF” custom_css_main_element=”margin-right: 7vw;” global_colors_info=”{}”]\n Creating strategies on social networks is determined by many variables, but the most important is the target audience that we can reach through a channel. In recent years, a clear distinction between users who frequently use Facebook and those who prefer Instagram has been made. If we take a closer look at the second mentioned […]<\/p>\n<\/p>Read more<\/a>04.04.2022<\/span>\n <\/li>\n \n Creating strategies on social networks is determined by many variables, but the most important is the target audience that we can reach through a channel. In recent years, a clear distinction between users who frequently use Facebook and those who prefer Instagram has been made. If we take a closer look at the second mentioned […]<\/p>\n<\/p>Read more<\/a>04.04.2022<\/span>\n <\/li>\n \n Creating strategies on social networks is determined by many variables, but the most important is the target audience that we can reach through a channel. In recent years, a clear distinction between users who frequently use Facebook and those who prefer Instagram has been made. If we take a closer look at the second mentioned […]<\/p>\n<\/p>Read more<\/a>04.04.2022<\/span>\n <\/li>\n \n <\/ul>\n <\/div>\n <\/section>\n \n specific examples<\/h2>\n
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